“Dr. Jim Afremow has fortified my mental game in becoming more confident, consistent, and clutch as an ice and inline hockey goaltender. His work has guided my performance in professional leagues, World Championships, and World Games.”

“Dr. Jim Afremow is a great sports psychologist. He can help you to think like a champion in your own game.”

“For athletes, with each competition and every practice comes new challenges to overcome and new opportunities to grow. Jim gives you the roadmap for making the most of those moments and sets you up to overcome it all.”

“The mental component of sport has long been acknowledged, but few people knew enough about how to cultivate that skill to make a difference in performance. Dr. Jim Afremow takes mental conditioning and breaks it down in easy to understand ways that we can put into practice immediately.”